Rushcliffe Borough Council has outlined its vision for West Bridgford town centre as part of a broader strategy released today.
The vision is aimed at enhancing the borough’s business and residential landscape.
At the heart of the plan is an ‘ambition’ to pedestrianise Central Avenue, a key area within West Bridgford’s vibrant town centre.
The council views pedestrianisation as a transformative opportunity to boost the local economy and improve the town’s appeal.
By creating a more accessible and family-friendly environment, the project aims to encourage visitors to spend more time in the area, supporting high street businesses and hospitality venues. Additionally, the initiative would allow for increased outdoor seating and foster a safer, more attractive public space.
However, the project comes with its challenges, particularly a lack of funding. Despite this, the council remains committed to exploring options in collaboration with partners, including Nottinghamshire County Council, to secure the necessary investment.
“Pedestrianising Central Avenue has the potential to create significant economic benefits for West Bridgford, but delivering this vision will require innovative solutions and strong partnerships,” the document reads.
The proposed pedestrianisation is part of a broader strategy to ensure West Bridgford can adapt to the area’s growth, which includes developments in Sharphill and Gamston, as well as its strategic links to Nottingham city. The council stressed the importance of integrating pedestrianisation into a wider vision for the area, ensuring it aligns with future demands and enhances the town’s vibrancy.
One key aspect of the council’s approach is engaging with stakeholders to shape the future of prominent sites, such as the County Hall site in West Bridgford. With its prime location, the council sees this site as a gateway to the borough and is advocating for its redevelopment in a way that complements the local economy and adds value to the community.
This vision for West Bridgford is part of a broader effort to develop long-term plans for the borough’s other six main town and village centres. The council has pledged to work with local businesses, parish and town councils, and other stakeholders to create ambitious yet realistic strategies tailored to the unique needs and opportunities of each area.