A West Bridgford businesswoman and entrepreneur has beaten the Covid-19 lockdown to launch her own £140,000 dream beauty salon project.
The Elysian Parlour, which also has a café section at the side of it and multiple beauty rooms to the rear of it on Radcliffe Road, was years in the planning for 31-year-old Maliyah Kayani.
Maliyah achieved success after working hard for it and giving it her all, she kept her clients in the back of her mind for each detail she put into it.
‘We don’t have any competition in West Bridgford! – we love all salons and all salon owners. We will work together as a community to help our community feel great.
‘Lets show the world what the beauty industry is all about.
‘Real queens support each other and empower each other and at Elysian Parlour this is what we do.’
It is a true labour of love for the former Rushcliffe School pupil from West Bridgford.
Maliyah studied law and teaching alongside beauty.
She was self-employed from a young age having trained with the best in the beauty industry. She loves to give to charity and believes giving to those in need is very rewarding, ‘you can never go poor by giving charity, it helps you to succeed.’
Amazingly, her husband launched another business at the same time.
He is a housing director and provides housing and support for the homeless, working with the council and local charities across the UK. COVID19 had a massive impact on many people and therefore they needed housing and support.
Maliyah, who has a daughter, aged five, and a three-year-old son with her husband, has seven self-employed staff, three fully employed and she’s still on the search for more at the 890 sq. ft. salon plus its additional beauty rooms.
They offer professional beauty treatments from luxury pedicures at their prestigious pedicure platform to luxury manicures, gel nails and acrylics, the full hair salon service from a bouncy blow dry to an amazing balayage, lash extensions, brow lamination, lash lifts and luxury high-end clinical treatments like hydrafacials, aesthetics, laser microblading, chemical peels, microneedling and much more!
Elysian parlour can be booked in advance as a venue for your parties too;
Birthday Party Package
They also offer bespoke packages;
Mummy to be
Mum and daughter
You and your bestie
A couples pamper
Maliyah said: “My aim was to have all the trending treatments under one roof so that my clients are able to have everything they want and need in one place, without the need to go anywhere else”.
And this is exactly what she has achieved.
She added: “My aim is to put smiles back on everyone’s faces and provide them with a pamper that leaves them feeling beautiful, relaxed and ready to run the world”
‘We have all been through such a lot during lockdown. As a mum, I know about the struggles you face.
“Home schooling and the pressures we have been under have taken their toll. I want to be an example to all mums that you are capable of being a mum and following your dreams, you are amazing creatures and your efforts don’t go unnoticed. I hope you and your princesses can find peace and serenity here at Elysian.’
“I am proud to have taken on diverse and talented staff in my pretty pink salon where everyone is welcome.
‘My inspiration came from my many visits to Dubai starting 8 years ago and then a café owner I met in London who now owns many in the Capital called ‘Elan Café’ and then opened internationally in Doha, Qatar just recently, her vision was for a café – and mine for a salon.
‘I wanted it to be different, unique, girly and eye-catching. Every corner in our pretty pink paradise is Instagrammable.
‘I have started this with the intention to have it grow and progress.
The salon idea was not without its challenges. Maliyah said: “In January last year I agreed to take on the lease. We were ready to go in the first week of March. Then lockdown came and everything was put on hold.
“It wasn’t until June when restrictions eased that we were able to get the lease signed and get started. It was tough home-schooling my children, spending quality time with them, covering house chores, sourcing materials and organising the building work too.
“I have used contractors from West Bridgford and across Nottingham.
“Because of social distancing, each contractor had to wait until the other ones had finished before getting in to work.
“But it has all come together and I managed to source some amazing fittings for my pink and gold look, including bespoke furnishings from China and other parts of the world.
‘I didn’t cut corners or go cheap on anything, a lot of thought was put into Elysian Parlour, we have high-end furniture, equipment, services and products. The salon is very Instagrammable and the pink flower wall is very popular for photos!”
She plans to introduce afternoon tea, drinks and much more alongside treatments once the lockdown restrictions ease, just like a mini spa.
Maliyah said: “People can have a spa day in West Bridgford. And it turns out I have the space for social distancing too, so my clients can feel safe and happy. I am taking extra care with the diary to make sure there are not too many people in at once and have taken the BARBICIDE COVID19 infection control course to ensure disinfection in between clients and staff is carried out correctly.”
Maliyah studied law after school and then teaching, but knew she had always wanted to be a businesswoman with her own business or chain of businesses in the beauty industry.
She enrolled on various beauty courses alongside studying and working, she has always been on the go and never stopped.
She said: “I wanted to return my old love of beauty and that’s when I started on building my own empire. I took on bridal bookings at weekends to make money. I went to West Bridgford Library, to the park and coffee shops on the odd occasion with my laptop to make sure I had the space and quiet to focus on my marketing and research.
“I have always been driven and ambitious. Many would say “she never rests”. I believe in telling yourself you can do it and you will. Until you can lay on a beach stress free whilst still making money , you haven’t reached your end goal.
There is no such thing as “I cant” you can and you will.
“Believe in yourself. I was even getting into DIY at the salon, I loved joining and painting. Working hard has its joys and the end result makes it all worth it.
“I signed my contract for the salon in the same week that my husband set up his business. He was working hard during lockdown too, he started with one four-bed house and took in four homeless people during lockdown offering them full support. He has filled up an 18-bed property and is working on a 20-bed property with another in the pipe line he is offering all tenants the support they need to get back on their feet and off the street.
“The most important things to come out of this is the remarkable support of my family and friends. My husband, uncles and my brother are stars, they literally treated my salon as if it was their own project, my brother especially was there all day and night. Family is so important.
“I was always taught it is important to be patient. They say patience is a virtue and they are right. Covid proved to me that you need to stay positive whilst remaining patient, planning is vital. You need to plan for everything. I budgeted for the project and in the end, it cost £140,000.
Find Elysian Parlour at 37 Radcliffe Rd, West Bridgford, Nottingham NG2 5FF
Call to book: 0115 917 2124