Nottingham bar Hooters has announced it is sponsoring a Burton Joyce youth football team for the forthcoming season.
Hooters said that the deal made with Burton Joyce’s under-10s side.
The Nottingham restaurant is the currently the only franchise left in the UK – although a Liverpool restaurant is set to open shortly.
But the move has ruffled feathers, with a national TV debate now planned this morning following the announcement.
Channel 5’s Jeremy Vine on Five will feature the story later today and in a social post to promote the debate wrote: “Is it okay for provocative sports bar Hooters to sponsor a Nottingham under-10 football team?
“The American chain – famous for it’s scantily clad waitresses – announced they’re now sponsoring Burton Joyce FC’s under-10s team.
“But is it appropriate?”
One parent defended the decision.
She tweeted: “Youth football is massively under funded. I’m sure they are glad for the sponsorship.
Another wrote: “it’s just a restaurant not a strip club!”
Other social media users took it upon themselves to make light of the sponsorship deal – with one user telling those critical of the move that it was ‘only a sports bar’.
One said: ‘This is quality! I’m having words with my son’s club as to why they didn’t secure this deal,’
Another said: ‘I have done many good things in Grassroots football, but I will never reach the heights of Burton Joyce under 10s and what they have done here! I take my hat off to you.’