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Tuesday, January 14, 2025

Nottingham bakery launches product for Aldi Valentine’s range

As a side, canapé, mini pizza base, for dipping or as a party snack, the Love Bites are vegan-friendly and are available in packs of 20.

Baked Earth Bakery is launching its seasonal heart-shaped mini garlic and coriander naans exclusively into retail giant Aldi, just in time for the romantic month of February.

The Love Bites will be on the shelves of approximately 1,000 stores UK-wide from 30 January for a limited period as part of Aldi’s Valentine’s range.

Supplied in award-winning packaging, the Love Bites are part of a seasonal range of mini garlic and coriander naan bites that the Nottingham-based bakery has developed for the retail sector. Other varieties have been created for Easter, Halloween, and Christmas.

The naan bites are produced from the same traditional recipe that the Butt family has been using to make naans for more than 50 years, giving Aldi customers the chance to woo their loved ones with authentic savoury treats.

Perfect as a side, canapé, mini pizza base, for dipping, or as a party snack, the Love Bites are vegan-friendly and are available in packs of 20.

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Dan Butt, Managing Director of Baked Earth Bakery, said: “We’re thrilled that Aldi will be exclusively stocking our new garlic and coriander Love Bites. We know that their customers will love these delicious mini naans – they’re the perfect way to their partner’s heart. It truly is a match made in heaven.”

Baked Earth Bakery Love Bites 1 smaller copy
Baked Earth Bakery Love Bites

The news comes as Baked Earth Bakery reveals it enjoyed its busiest year yet in 2024.

The company launched 25 new products into the retail and food service sectors – the most it has ever achieved in a 12-month period – and also gained BRC AA+ grading for its facilities following an unannounced visit. The BRCGS standards set the benchmark for good manufacturing practices, and an AA+ grading is the highest standard awarded.

Baked Earth Bakery produces an average of 300,000 flatbreads, naans, and other bakery products every day at its manufacturing facilities in Lenton, Nottingham, which equates to more than 100 million per year.

Baked Earth Bakery Love Bites PACK FOP smaller image

Dan Butt added: “Baked Earth Bakery had an exceptional year in 2024, with the launch of new products into both retail and the food service sectors, as well as into the ambient and frozen sectors. We will build on this in 2025 and already have exciting opportunities on the horizon.

“We plan to invest significantly into our manufacturing operations this year, which will help us to continue to be creative and dynamic, developing bakery products that go down well both with our customers and with the customers of our retail and food service partners.”

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