West Bridgford creative agency, The Dairy, has moved to a Victorian villa after recent growth of the team and an unprecedented surge in business during this, the company’s 15th year in operation.
The Dairy’s name was chosen because it started in an old milking parlour.
Since that time in September 2002, there has been a move to offices in Old Basford, growth which saw the team become eight members at peak, before the recession hit, leaving The Dairy a 2-man operation thanks to several clients in the construction industry going out of business owing the agency sizeable sums.
“2008 was undoubtedly a tough year, but we hunkered down, worked on a model of employing freelancers as and when needed, and managed to weather the storm to survive the next few years when many similar Nottingham agencies went under,” recalls Nigel Rowlson.
In 2014, The Dairy began to rebuild its internal resources – adding PR and social media specialist Fiona Geeson to the team, quickly followed by video expert and project manager, Verena Batchelor.
“Since Fiona and Verena joined the team, our offering has gone from strength to strength and this year has been one of our most successful years in business to date,” says Nigel Rowlson. “We now have seven members of staff who have excellent skills and experience in marketing, design, PR, social media, copywriting, web and video, and we’ve seen a surge in companies requiring our services as a result.”
Indeed, The Dairy has added notable clients such as Notts County FC, Motorpoint and Gala Bingo to its portfolio in 2017 alone, and was also a finalist in the Marketing Campaign of the Year category at this year’s East Midlands Chamber awards for its work with Nottingham Trent University.
“It soon became apparent this year that we had outgrown the West Bridgford offices we originally downsized to from Old Basford, so we were delighted to find new bigger premises still within Bridgford but with the added bonus of on-site parking,” adds Nigel Rowlson.
Now located in a sizeable Victorian villa on Millicent Road, Nigel is confident about The Dairy’s future.
“I am absolutely thrilled with how The Dairy has grown in 2017 – our 15th year in business – and it’s testament to the fantastic team we have in place now. A business such as ours is only as strong as its people, and thankfully The Dairy is made up of experienced, dedicated, creative individuals who deliver fresh ideas to our clients every day.”