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West Bridgford
Friday, November 15, 2019

West Bridgford Lidl development: Changes revealed ahead of planning decision

PUBLISHED:

Simons Developments Limited has announced a number of changes to its plans for a £20million mixed-use development in West Bridgford following consultation.

The site – a derelict piece of land on Wilford Lane between the Becket School and the Roko Health Club – has been left abandoned for almost a decade following Sainsbury’s decision not to build an 80,000 sq ft store there.

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Simons’ proposals, which will be heard by Rushcliffe Borough Council’s Planning Committee on Thursday 18 July 2019, comprise a residential area, including retirement accommodation, to the east and a ‘retail, pub and coffee shop’ area – anchored by a modern 1,950 sq m (21,000 sq ft) Lidl store – to the west.

The development has the potential to create approximately 80 – 100 jobs across the site – up to 40 full and part-time positions at the Lidl store, 15 at the family-friendly pub, 12 at the drive-thru coffee shop, and 20 at the retirement complex.

However, following feedback from the consultation process, a number of significant amendments have been made to the proposals. The heights of some of the residential buildings have been reduced, the design and layout of the development has been improved, and measures to ease traffic flow on Wilford Lane are proposed.

Frank Gillespie, Development Director at Simons, said:

“Our consultation last year produced some very positive comments about bringing a Lidl store to the area; however, two major issues stood out – the heights of the residential buildings and, because Wilford Lane is already seen locally as congested, traffic. We took that feedback on board and have amended both the design and layout of our proposals to better reflect those comments.

“The heights of some of the residential apartments have been lowered, so none exceed six-storeys. This, of course, means that we have reduced the number of apartments, from 231 to 204. One of the buildings at the edge of the site has been reduced from seven storeys to four, and repositioned so it no longer overlooks the Becket School. Affordable housing will be provided in accordance with Rushcliffe Borough Council’s requirements.

“Approximately 90% of the existing trees and green areas considered important by the council’s Trees and Landscape Officer will be retained. Following extensive discussions with said officer, we will also plant 112 new trees, including 12 semi-mature trees around 15m to 18m tall. The ecology of the area will be further enhanced by the introduction of almost half a mile of new hedgerow.

“In terms of traffic, we appreciate that Wilford Lane is, at peak times, already a very busy road; however, our surveys show that the development will add just a 6% increase of traffic to the network – the remaining 94% already exists.

“That said, we are proposing to upgrade the existing traffic lights at the Compton Acres junction with ‘smart’ technology which monitors how long it takes someone to cross the road and adjusts the phasing of the lights accordingly. We would also like to implement a ‘keep clear’ area on Wilford Lane to make it easier for Bede Ling residents to leave their road.”

Dominic Bryan, Lidl GB’s Regional Head of Property, said:

“We’re really excited to be bringing a new, modern Lidl store to West Bridgford as part of Simons Developments’ proposals for the site on Wilford Lane. Should we receive planning consent, our store will create around 40 new full and part-time jobs for local people and enhance shopping choice in the town, especially for those living close by. The store will include our full range of award-winning, low-cost, high-quality products, as well as an in-store bakery. We look forward to receiving a decision on our plans in due course.”

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