Japanese Soufflé pancake brand loved worldwide for its cloud-like stacks, is opening its 18th store this October at 9 Victoria Street.
Grand opening Saturday 18 October 2025 at 12 pm.
Situated opposite Rudy’s Pizza, Delilah and Cosy Club, the new café is set to be the city’s next go-to brunch and dessert spot.
Designed with over 35 seats, the café will offer an inviting space for families, couples and students alike to gather over brunch, coffee and (of course) pancakes.

Guests can expect Fluffy Fluffy’s signature soufflé pancakes made fresh to order using their unique Japanese technique, with favourites including Nutella Strawberry, Blueberry, Tiramisu, Crème Brûlée, Oreo and Matcha.

@westbridgfordwirenews Japanese Soufflé pancake brand loved worldwide for its cloud-like stacks, is opening its 18th store this October at 9 Victoria Street. Grand opening Saturday 18 October 2025 at 12 pm. Situated opposite Rudy’s Pizza, Delilah and Cosy Club, the new café is set to be the city’s next go-to brunch and dessert spot. Designed with over 35 seats, the café will offer an inviting space for families, couples and students alike to gather over brunch, coffee and (of course) pancakes. #nottingham ♬ original sound – West Bridgford Wire News
Each dish is handcrafted to be as photogenic as it is delicious. “Nottingham has been on our radar for some time, it’s a creative, student-friendly and food-loving city,” said Bilal Saleem.
“Whether its families making memories, students looking for a study break, or couples after a cosy date, Fluffy Fluffy is about bringing people together over food that makes you smile. We can’t wait to open our doors and share our signature fluffy experience with the city.”

Adding to the experience is Fluffy Fluffy’s open-kitchen concept, where guests can watch every pancake being carefully whipped, risen and jiggle to perfection, a touch of theatre that makes the visit as fun to watch as it is to taste. But the menu doesn’t stop there.
Fluffy Fluffy Nottingham will also serve indulgent croffles, sandos, and a savoury brunch menu, alongside it’s Perfect Ted Matcha, handcrafted coffees and freshly made smoothies.

For lighter bites, there’s a choice of acai bowls, yoghurt bowls while dessert lovers can explore the decadent Hong Kong-style French toast, making it the ultimate spot for sweet and savoury indulgence. Grand opening details and offers will be revealed soon — but one thing’s certain, you don’t want to miss this one!

Fluffy Fluffy specialises in creating sweet experiences.
As North America’s and Europe’s leading and largest Soufflé pancake brand, the company’s goal is to spread happiness through carefully crafted and beautifully presented desserts. First launched in Toronto in 2018, the brand now has over 45 sites across Canada, the US and UK with a further 30 in the pipeline. With its signature open-kitchen concept, every pancake is made fresh to order with whipped egg whites and slow-cooked precision, creating their iconic light, airy jiggle.




